Colostrum: the bro supplement that's actually studied
The tub in the gym bag next to yours has more human trial data than most of the shelf. Here is what colostrum was tested to...
5 min
Vitality is energy that outlasts the night
Energy that spikes and crashes isn't stamina. Adaptogens don't add fuel — they lower the stress load that was draining the tank in the first place.
6 min
The nutrient gap nobody mentions in a cut
Eat less food and you eat less of everything in it. Studies of restricted diets keep finding the same shortlist of micronutrients going missing.
5 min
Plant protein is not the compromise
"Plant protein doesn't work" is a slogan, not a finding. The real gap between plant and whey is one amino acid and a slightly bigger scoop...
5 min
Bile is why fatty meals wreck some men
The confit was worth it. The two hours afterward were not. Bile is the reason a rich meal lands well for one man and badly for...
5 min
The allergen you didn't read
Two of these products are built on oyster peptide, which is shellfish. One carries 50 mg of zinc, above the adult daily ceiling. Read the panel.
6 min
Appetite is a signal, not an enemy
Hunger isn't sabotage — it's messaging. Protein and fibre change what those messages say, and here's the mechanism doing the talking.
5 min
Soreness was never the goal
Two days of stairs-are-the-enemy soreness feels like proof the workout counted. The research has spent a decade taking that receipt away — and it's better news...
5 min
PDRN, the 'salmon DNA' serum, explained
It really is fragmented salmon DNA, and the internet is not wrong. What the evidence shows, what is still early, and what a topical can honestly...
6 min
Omega-3 is the most boring thing that works
Omega-3 will never trend. EPA and DHA just quietly move triglycerides and calm inflammation, dose by dose, in trial after boring trial.
6 min
Melatonin is a signal, not a sedative
Melatonin does not knock you out. It tells your body clock what time it is. Why timing beats dose, how low is high enough, and where...
5 min
Magnesium is the deficiency you probably have
About half of US adults run short on magnesium. Glycinate is the form that behaves itself. Here is what it does, and what it does not.
6 min
Collagen: the honest version
Hydrolysed collagen has a modest, real effect on skin elasticity and hydration — and a much larger imaginary one. Here's the honest split.
6 min
Caffeine's best friend is an amino acid
Caffeine gets you alert and a little unhinged. L-theanine, the amino acid in tea, is the part that aims it. What the research actually shows about...
5 min
The gut-brain axis is not a wellness meme
The link between your gut and your mood is real, specific and modest. Here is what the human trials actually show, minus the incense.
5 min
Tongkat ali, minus the testosterone fan-fiction
Tongkat ali got sold as a testosterone switch. We don't make that claim — the result worth your attention is what the strongest trial did to...
6 min
You don't lose fat, you keep muscle
A deficit spends whatever you let it — fat or muscle. Higher protein biases the bill toward fat, and here's the mechanism that decides it.
5 min
The pump has a mechanism (and a dose)
The pump is blood, not magic — nitric oxide widens the vessel and the muscle fills. Here's the pathway that does it, and the gram-level dose...
5 min
NAD+ and the longevity hype, sorted
NAD+ declines with age — that part is real. Whether the pill you swallow changes anything you can feel is a smaller, more honest question.
6 min
Desire is not a testosterone problem
Most men buying a "test booster" have never measured the number they're chasing. Desire isn't a hormone you top up — and the evidence for that...
6 min
The anabolic window is mostly a myth
You have been slamming a shake in the locker room for no reason. The window is real — it's just about a day wide, and you...
6 min
Eating less is everywhere. Nutrition didn't get the memo.
Appetites are changing — cuts, medications, seasons of discipline. The nutrition math underneath hasn't changed at all.
5 MIN READ
Your prostate is not an old-man problem
You have opinions about a gland you have never once thought about maintaining. Time to fix the second part.
5 min read
Creatine without the bro mythology
The most studied compound in sports nutrition is also the most gossiped about. Separating the literature from the locker room.
5 min read
Fibre without the bottoming fairy tale
A daily fibre routine is the least glamorous thing we sell and the one people thank us for. Here is what it actually does — and...
5 min read
Get smaller without looking smaller
Nobody in this culture actually wants weight loss. They want a smaller waist with the chest, shoulders and ass intact. That is a different project.
5 min read
Bloodwork > bro science
The most honest supplement advice we can give you involves a needle, a lab and a doctor who has seen your numbers.
6 min read